Only a few days are left for the Christmas and Holiday email marketing campaigns have started gearing up. The Christmas email designs are not all about the Santa, jingle bells and Xmas decorations. This Christmas the online retailers are looking beyond to attract the huge number of the target audience.
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Last Christmas the email marketers had come up with the brilliant and exceptional Christmas email design templates and therefore taking the inspiration from them, we have shared some of the best ones here. You can take some ideas from these email designs and can make some end moment changes or implement the idea to create something extraordinary.
HOLIDAY (AWKWARD) GATHERINGS!
BRAND: ERNO LAZLO
TARGET AUDIENCE: WOMEN/ TEENAGE GIRLS
Not everyone is ready for the holiday season and the reason is family and social gatherings. Erno Lazlo understands this well and therefore they have designed the Christmas email template relating such situation for those women who are ready for the holiday (awkward) social gatherings.
Observing the following Christmas email design of the brand, the template guides the recipient for how to take care of the skin on the routine basis when they are ready with everything. What is unique here? Well, the products can also work after the holiday social gatherings to take better care of the skin.
Looking at such necessity, the Erno Lazlo has drawn the campaign to make the target audience realize how it is important to take care of their skin even in the midst of the holiday season social gatherings. For every skincare category product, they have narrated the HOW TO DO IT listicle.
Also, the brand Erno Lazlo has made sure to categorize the products in a way that it can be used in the routine. That is why there are CTA for every skincare product and also above the CTA, there is a short description of how and when to use the product along with the ingredients.
(Image Source: Really Good emails)
DEVELOP CURIOSITY
BRAND: NEW CUSTOM
TARGET AUDIENCE: WORKING CLASS
The Christmas email template for the New Custom brand is all about making the recipient to take the action as soon as possible. When we analyze the complete design, the colors are used at the best, matching the Christmas theme- Red and White background.
Very little yet strong description of their services and products is enough to grab the recipient attention. The header of the email template explains the offer with the simple arranged words, making sure to develop the curiosity to place the order before the Christmas.
“IT’S NOW OR NEVER” the tagline narrates how potentially the brand is going to deliver the services to the customers during the holiday season, irrespective of how much hectic it will be for them to deliver the customized products.
At the end of the Christmas email template, the brand, New Custom has made sure that the recipient land on their Instagram page. The social media plugin is so fluent in the template, that the reader can smoothly connect to the content/ message.
(Image Source: Really Good emails)
IMPORTANCE OF “YOU“
BRAND: HARRY’S
TARGET AUDIENCE: MEN
Because it is the holiday season, people often look for the gifting ideas and forget to treat themselves. Looking at this situation, Harry’s, the men grooming brand in the Christmas email template is first asking the recipient to first gift themselves, taking care of them.
The color of the template is the perfect blend of the Christmas theme- Green, a tint of red, navy blue, silver and copper color. The email design itself reflects the gifting idea since the gift boxes are placed well with the products on them.
Although they have created the email template endorsing their holiday season product set, the description below the product image also narrates the message about how they can gift the shaver product set to anyone but first, the recipient should gift themselves the product kit.
What we really like the most about the Harry’s Christmas email template is the product description and how it can be customized with the three letters, to make someone feel more special. The template is small with little yet strong content, but the CTA is placed well, making it a huge impact on the recipient’s mind.
(Image Source: Really Good emails)
CATEGORIZED GIFTING IDEAS
BRAND: UGMONK
TARGET AUDIENCE: MEN/ WOMEN
Often the people get confused about what to gift to their loved ones, especially to their family and close friends. Ugmonk brand ensures that every age group and the person of the recipient is receiving the right gifts. Not only this, the Christmas email template is designed with the basic layout.
Observing the Christmas email design of the Ugmonk, the colors are light yet attractive to the recipient. For every kind of the audience category, the segmentation of the products is explained well. The CTA in the segment is also placed properly, visible enough for the reader.
The content is small but the message is accurate for the recipient to understand the holiday season offers from the brand. One more unique thing about the Ugmonk Christmas email template is, at the bottom, they have added the essence of the curiosity for the audience.
The color line below the header and the product categories background color align together while the CTA background color remains consistent, i.e. Black color. The gift guides and the ideas by the Ugmonk are potential enough for the customer to decide the final product from their brand.
(Image Source: Really Good emails)
BRING LIFE (GIF) TO THE EMAIL TEMPLATE
BRAND: FRANCIS LOFTS & BUNKS
TARGET AUDIENCE: MEN/WOMEN
The header of the Christmas email template for the Francis lofts and bunks senses the urgency for the customers. The holiday season is clearly indicated in the template with the graphics and the best part is- Snowfall! The sled, Santa, and the Snowfall is the perfect combination to explain the Christmas themed offers to the customers.
The colors palette used for designing the Christmas email template are attractive and with the minimal color combinations, the Christmas design looks perfect as well as attractive. The description is used with the imagination aspect, “The reindeer and I will need…” where the brand has discussed the shipping details in the Christmas way.
The CTA to buy or to even look for the types of bed is placed appropriately on the Christmas email template and the social media plugin is visible. The snowfall gives the perfect effect to the email template with the captivating GIF. Overall, the Christmas email design of the Francis brand is elegant by creating the urge among the customers to order to receive the product before the holiday season is over.
(Image Source: Really Good emails)
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