Email Marketing

Travel Email Marketing

In today's fast-paced and hectic scheduled world, every person wants to have some quality time spend with the friends, colleagues and relatives. The trend of going to grandparents house or relatives is getting fade up. The people are now more interested in a foreign trip or they did like to visit a hill-station in the short holidays. Hence, in this digitized world, not every person but 70 % of the population, are owning their email addresses. The email channel is one of the most important mean

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How the Email Marketing Should be for Holiday Time Duration

Running an email campaign is easy, but getting success in it requires smart work that needs to be done intelligently and perfectly. Proper composition of the content, finalizing the email design and timely delivery of the email are the key ingredients of the success of email campaigning. But, when we go a deep inside the roots of email marketing, that we came to know that there is a lot more to learn and taken care of. Proper segmenting of the email list according to the gender, age, past purcha

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5 Emails Every Business Must Send

If you are running a business, then your marketing team must be sending the promotional, welcome, inventory, e-newsletter or survey emails. Does these emails are making your business progress or really annoying the readers? The question needs to be wisely answered. Email marketing has certain tactics that needs to be followed. Which type of email should be send at which time is very much important for raising your email marketing. In this blog post, we are going to have a deep discussion about

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How to Measure Email Marketing Success

For checking the success rate of your email campaign, there are various metrics to see the performance of your email marketing campaign. Here, we have deeply discussed and covered all the major criteria for measuring the email marketing program. Bounce Rate The term "Bounce" simply means back. Bounce rate simply refers to the percentage of email addresses in your subscriber list that doesn’t receive the messages. In today’s cyberspace world, there are two types of bounces i

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How to Bring Your Emails Back to Life with Dynamic Content

For engaging and generating interest of the readers to open up your email from the huge list of emails that consist in the subscriber's inbox, is a challenging and tough task. Through the subject-line, meta-tag lines and vital information in the first two or three lines, the readers draw the conclusion of whether the email is useful for them or not. Know your customer Here we are sharing some real facts and aspects, that needs to be learned by the writers before making any p

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Social Media Audiences are Good; but Email Audiences are Better

What is better to have 3,000 email newsletter subscribers or 30,000 social media followers. It is a tricky and difficult question. Be careful while answering it, because it is directly going to impact your business. While all of you know the answer that social media offers a vast potential of the audience, but does it make any sense to your business. There are many reasons that email marketing is far more good and better than social media marketing for increasing your trade. Traffic Rush Em

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Understanding the Inbox Placement

Whenever you are running an email campaign, you should be well aware that the emails send by you are reaching the subscriber’s inbox, instead of the spam or junk folder. Successful delivery of the email messages into the inbox of the audience is the foremost step of the email marketing campaign. After sending the message, you immediately check out the delivery report to see whether the message has been successfully delivered or not. But, even after sending the email to a bulk of people,

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Email Bounce Management: Soft Bounce Vs. Hard Bounce

When an email is rejected by a subscriber’s email server, then it is called as the bounce. Depending upon a number of reasons, the email bounces. For the effective email marketing, it is good to keep a sharp eye on the bounce rate of your emails. What does the technical term “Email Bounce” Means? An email bounce means non-delivery of email to the particular recipient. When there is a failure of message, a notification regarding the failure of the message is being sent to the sender. Th

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How to use Graphs in Email Marketing

GRAPH - Glorious Representation of an Accurately-depicted Pictorial Highlight If you are keen to browse the latest statistical list of your clients, Graph is one of the easiest and best template that can address your needs in the most accurate, easiest and pleasing-to-the-eye manner! Ranging from the tiniest needle to the world’s largest air crafts, Graphs are used in the widest manner the world over. Our creative Spark Email team is eager to help you in the best tailor made manner - simp

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